Technical SEO focuses on optimizing the infrastructure of your website to improve its crawling, indexing, and overall performance in search engines. It’s a crucial aspect of SEO because it ensures that search engines can easily access, understand, and index your content. Proper technical SEO helps your site rank higher by improving aspects like site speed, mobile-friendliness, and overall user experience.
Key Components of Technical SEO:
- Crawlability and Indexability:
- Robots.txt File: This file tells search engine crawlers which pages or sections of your site should not be crawled. Ensure that important pages are not accidentally blocked from crawling.
- XML Sitemap: An XML sitemap lists all the pages on your website that you want search engines to crawl and index. Submit your sitemap to search engines via Google Search Console and Bing Webmaster Tools.
